Deep Dive into the Business Model Canvas
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Oscar Cartagena
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Basic
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Time: 30 mins
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Course description
This Business Model Canvas Workshop is designed to equip participants with a comprehensive understanding of the Business Model Canvas (BMC), a strategic management tool that provides a visual framework for developing, describing, and analyzing business models. This workshop will cover the structure of the BMC, its nine key components, and how to effectively utilize it for business planning and strategy. Participants will learn how to identify customer segments, establish relationships, outline value propositions, and understand revenue streams and cost structures. By the end of the workshop, attendees will have the skills to create and iterate on their own Business Model Canvas, fostering alignment and collaboration within their teams.
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Videos: 1
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Evaluations: 1
¿Qué necesitas?
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Dispositivo con acceso a internet.
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Herramientas de software básicas (procesador de texto, hoja de cálculo).
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Acceso a plataformas de colaboración en línea (se proveerán recomendaciones de herramientas y se explicará su uso).
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Materiales del curso: videos explicativos, lecturas, infografías y casos de estudio.
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Acceso a foros de discusión y apoyo del tutor.
Modalidad
Auto-instruccional (asincrónica y a propio ritmo), con ejercicios prácticos, estudios de caso, simulaciones y evaluaciones para consolidar el aprendizaje.
Módulos
6 Módulos de 5 capítulos con más de X horas de video, evaluaciones y recursos asociados.
Multiversica
Content marketer, instructor, writer, influencer
SOBRE MULTIVERSICA
Patrick Jones is a content marketing professional since 2002. He has a Masters Degree in Digital Marketing and a Bachelors in Education and has been teaching marketing strategies for over 15 years in Chicago. Patrick enjoys teaching all levels and all ages. He looks forward to sharing his love of building meaningful and effective content with all students to develop their marketing abilities.
